The end of third-party cookies will disconnect you from customer behavior, choices and permissions. When you start sending irrelevant communications or marketing emails to them, […]
Webinar: Preference management in action: exploring practical use cases (Webinar | Online)
Often, the preference manager is treated as a mere formality for compliance and a simple opt-in tool. As a result, marketing teams don’t get the opportunity to […]
Privacy Power-up: let’s uncover privacy-conscious marketing (Webinar | Online)
In today’s digital world, customers crave tailored interactions, but brands and marketers often face compliance challenges that hinder their ability to deliver personalisation. Marketing leaders […]